Bloomberg ties up channel distribution on Haystack News

News AVOD Haystack News has expanded its channel portfolio in a deal with Bloomberg Media.

The agreement will see Haystack News add to its almost 350 local, national and world TV news networks with Bloomberg’s in-house channels Bloomberg TV and Bloomberg Quicktake.

Haystack News now features 18 live streaming channels, with the two Bloomberg networks joining the likes of ABC News Live and CBSN, in addition to Al Jazeera, Euronews, Newsmax, Yahoo Finance and a portfolio of live local news broadcast stations across the US

Daniel Barreto, Co-Founder and CEO of Haystack TV, said: “Demand for news in the United States remains high and Haystack News leads by offering innovation, flexibility and choice. We are very pleased to expand Haystack’s long-standing partnership with Bloomberg Media by launching the flagship Bloomberg network and Bloomberg Quicktake. Our audience and watch-time growth continues to break records and the addition of Bloomberg’s high-quality, award-winning live business and global news further fortifies our content offerings.”

M. Scott Havens, Global Head of Digital and Media Distribution at Bloomberg Media, said: “Bloomberg is very pleased to deepen our relationship with Haystack News via our two global networks, providing news in a variety of formats, including Quicktake’s primetime documentary-style original series and Bloomberg TV’s market-moving, deep finance coverage. New platforms such as Haystack News extend our reach, and bring our trusted content to new audiences.”

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