Canal+-owned distributor Thema has launched two new Turkish offers in France with service provider Free.
The existing Le Pack Türk TV will become Le Bouquet Türk, comprising 17 channels such as TV8 International, Kanal7 Avrupa, Kanal D Drama, Show Türk and Show Max, with the premium version including SVOD offering Bosphore VOD.
Bosphore VOD will offer Turkish comedy shows, dramas, action and horror movies. The catalogue has 400 hours of programmes with a 20 hours monthly refresh of new content. The service will be available via the Replay feature of Freeboxes.
Le Bouquet Türk with nine channels will be available for €5.99 per month without a contract commitment, while Le Bouquet Türk+ with 17 channels and the VOD catalogue will be available for €8.99 a month, also without a contract.
Thema said the deal made it the leading Turkish-speaking channels and content aggregator for French pay TV providers.
The distributor will launch a marketing campaign for the new service which includes digital campaigns, street-marketing operations in targeted places, display campaigns and partnerships with key actors of the Turkish community in France.
Bosphore VOD is available to all subscribers to Le Bouquet Türk until September 30, after which they will need to pay for the premium option.
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