This deal marks DAZN’s first distribution agreement with a major US video and internet provider. The OTT platform will be available on Xfinity X1 this Autumn, while it is available now on Xfinity Flex.
Daniel Spinosa, vice president of entertainment services for Comcast Cable said: “We’re thrilled to give our Xfinity X1 and Xfinity Flex customers access to DAZN’s live and on-demand programming starting this fall just in time for some of the most highly anticipated events in sports this year.
“With new content from partners like DAZN, coupled with our aggregated UI, X1 is the best way to experience live sports at home, and with Flex we can extend this great content, integrated experience and voice control to our Internet-only customers directly on their TVs.”
As part of a new global initiative, DAZN for Operators, DAZN now provides a turnkey opportunity for cable, satellite, mobile and internet providers to offer DAZN’s premium sports content as a value add to their customers.
Ben King, DAZN’s SVP of global distribution and business development said: “DAZN for Operators is our new partnership program, in which we collaborate with the world’s leading pay TV operators, ISPs and mobile carriers to make the live sports experience even more accessible and better to watch for fans. We couldn’t think of a better inaugural partner than Comcast.”