The trial, with limited content, is free and includes Disney’s Collection section, which includes movies and shows grouped into collections to make content discovery easier.
Disney will use the Dutch launch as a test until the full service goes live on November 12.
Disney+’s launch in The Netherlands also confirms a report from The Information in March this year that the company is using the country as a test market. The report claimed that Disney views the country favourably due to its high broadband penetration and the success of SVOD services in the country.
In August Disney announced that it would launch Disney+ n Canada and the Netherlands in tandem with the US launch on November 12. That will be followed by a launch in Australia and New Zealand on November 19.
Pricing will be competitively placed at €6.99 per month (or €69.99 per year) in the Netherlands, while the service will cost CAD$8.99 per month (or CAD$89.99 per year) in Canada. It will be priced at AUD$8.99 per month (or $89.99 per year) and NZD$9.99 per month (or $99.99 per year), respectively in Australia and New Zealand respectively.
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