Beta Film and Deustche Telekom are launching a strategic partnership to boost European series on Telekom’s Magenta TV.
The long-term agreement will allow the platform to draw from Beta’s catalogue of high-end European programming.
Italian series Il Cacciatore – The Hunter, Eastern Europe’s Wasteland (pictured) and Spain’s Cocaine Coast will be the first European titles to appear on the channel.
Il Cacciatore – The Hunter follows an Italian prosecutor taking on organised crime gangs in 90s Italy. The show by Cross Productions and Beta Film scored record ratings on Italy’s RAI.
HBO’s drama series Wasteland (by Nutprodukce), one of the first high-end Eastern European series ever produced, is an intense psychological drama set in the rust belt at the Czech/Polish border.
Meanwhile, Cocaine Coast, a critically acclaimed Atresmedia Original by bambu, circles around drug trafficking and money laundering on the Northern Spanish coast and runs internationally on Netflix.
Beta Film’s MD Moritz von Kruedener, said: “Deutsche Telekom has realized European high-end series to be an essential part of a successful platform strategy. Often, these programs connect more with the viewer than American series do, in a sense that they hit closer to home. Beta is an important player in the development, production and distribution of European series. It makes a lot of sense to establish this partnership and support Telekom in their European strategy.”
Eleven secures rights to WTA in Portugal digitaltveurope.com/2021/03/02/ele… https://t.co/r0Wvio2noV
02 March 2021 @ 17:00:01 UTC
Alphonso rebrands as LG Ads digitaltveurope.com/2021/03/02/alp…
02 March 2021 @ 16:16:00 UTC
OD Media opens Paris office, hires Vladmir Gasic as France country manager digitaltveurope.com/2021/03/02/od-… https://t.co/bSMoouz4Yh
02 March 2021 @ 15:15:00 UTC
.@nent_group secures Latvian distribution with Tet ahead of Viaplay launch in Baltics digitaltveurope.com/2021/03/02/nen… https://t.co/2vIUZCxHqm
02 March 2021 @ 13:55:14 UTC
beIN introduces new UI, channels and subscriber packages for MENA digitaltveurope.com/2021/03/02/bei… https://t.co/ZhwCYVd3KF
02 March 2021 @ 13:30:00 UTC