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Charter’s Spectrum TV app launches on Apple TV

Charter Communications’ Spectrum TV App has launched on Apple TV devices in the US.

The operator said that 50 million homes across its footprint now have access to live channels and tens of thousands of on-demand programs on the Spectrum TV App for Apple TV.

Starting this week, new and existing Spectrum TV and internet customers will also be able to get an Apple TV 4K as part of their monthly subscription for US$7.50 per-month plus tax for 24 months.

At set-up, the Apple TV device will detect the Spectrum customer’s broadband network and automatically sign them in to the Spectrum TV App and all the supported apps they receive through their service.

Charter claims to be the first US-based cable operator to offer customers this new zero sign-on experience from Apple, which doesn’t require users to enter a user name or password.

“We are bringing our customers the most robust Spectrum TV App experience available today through Apple TV,” said Rich DiGeronimo, Charter’s executive vice president, products and strategy.

“With features like zero sign-on and Apple TV app integration, the Spectrum TV App on Apple TV delivers the best and most seamless viewing experience, giving customers even greater choice and flexibility to enjoy Spectrum TV.”

Apple’s vice president of product marketing, Greg Joswiak, said: “With Spectrum TV on Apple TV 4K, customers can now enjoy the ultimate entertainment experience across their iPhone, iPad and Apple TV.”

“We want to help customers get right to watching their favourite channels, shows, movies and sports, and with innovative features like zero sign-on, the Apple TV app and Siri, they are able to jump right in.”

Apple first announced its partnership to supply Apple TV to Charter Communications at its Worldwide Developers Conference last June.