Sports streaming provider DAZN has secured the exclusive rights to men’s Euroleague Basketball for its new Spanish service.
DAZN Spain will be the new home to the Turkish Airlines EuroLeague from the 2019-20 season through to the 2022-23 season. The streaming outfit has also been awarded the rights to broadcast live matches and clips for the next four seasons of the 7DAYS EuroCup.
Euroleague Basketball, which manages the EuroLeague and 7DAYS EuroCup, as well the sport’s main under-18 showcase, the EB Adidas Next Generation Tournament, will provide DAZN with rights to deliver the sports across multiple devices including TVs, smartphones, tablets, game consoles and PCs.
DAZN announced earlier this month that it would launch its service in Spain next year, having secured English Premier League football and MotoGP motorcycle racing rights for the country.
The streaming service said it would add further sports before the Spanish service’s launch date.
Jordi Bertomeu, President and CEO at Euroleague Basketball, said: “We are very proud of this agreement with DAZN, which will bring all our games to Spanish fans through the signature streaming provider of sports in the market. DAZN’s revolutionary platform matches the innovation DNA of Euroleague Basketball, bringing the digital reach of our competitions to new heights and allowing us to grow our Spanish audience.”
Jacopo Tonoli, chief commercial officer at DAZN, said: “Euroleague Basketball has shown how serious it is about growing the sport’s fanbase since its launch in 2000. We too have big ambitions and love to partner with rights holders that embrace the change in how fans want to watch sport, building their audiences through streaming. We’re expanding at an incredible pace and soon will be able to share the full details of our launch, with an unbeatable roster of rights in the market.”
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