US sports streaming service FuboTV has appointed former Sky executive Hannah Brown as its first chief strategy officer as it looks to expand outside the states.
Brown will oversee the company’s strategic development as it aims to accelerate its business in the US and to enter new markets internationally.
Based at FuboTV’s New York City headquarters, she takes up her role immediately, reporting directly to co-founder and chief executive officer, David Gandler.
Brown joins from Relevant Sports Group, where she worked as senior vice president, corporate development, from November 2017.
Prior to that she spent almost 10 years at Sky, latterly heading business development where she oversaw investments and partnerships with start-ups and emerging sports businesses.
Sky was an early investor in FuboTV and while working there Brown was appointed as a board observer for the over-the-top service.
“We are thrilled to continue working with Hannah, first as part of our board through Sky and now in-house at FuboTV,” said Gandler.
“Hannah’s longtime support for our vision and her expertise in corporate strategy for media and sports companies are valuable additions to our executive team. I look forward to Hannah’s guidance as we continue to innovate and grow FuboTV both in the US and abroad.”
Brown said: “In three years FuboTV has taken market share in the US vMPVD space with their laser focus on customer requirements. The business has developed significantly over the last 12 months and I’m very much looking forward to contributing to the next stage of its development.”
FuboTV bills itself as a sports-first live TV streaming service, offering 30,000-plus sports events per year and more than 10,000 TV series and movies on-demand each month. Its base package, Fubo, is available for US$44.99 per month and features more than 75 channels, while its Fubo Extra package offers 90-plus channels for US$49.99 per month.