Digitaltveurope.com

UKTV’s free TV on-demand service, UKTV Play, has launched on Now TV devices and Roku streaming players.

The UKTV Play app will be automatically download to newly-purchased Now TV Boxes and Now TV Smart Sticks, while viewers that already own these devices can download the app from the app store.

Roku users can add UKTV Play from the film and TV category in the Roku Channel Store.

“We’re always striving to give viewers easy access to the shows they love and want, on as many platforms as possible,” said Richard Williams, general manager, UKTV Play.

“UKTV Play offers instant access to so many brilliant programmes and with four brand new UKTV Original shows recently announced – Judge Romesh, Jon Richardson: Ultimate Worrier, Inside The Vets and Cop Car Workshop – and even more in the pipeline, viewers will have plenty of new shows to watch on Now TV and Roku in 2018 and beyond.”

Gidon Katz, managing director, Now TV said: “We’re really excited to be welcoming the free UKTV Play app onto our family of streaming devices. Let the binging on Taskmaster and Most Haunted commence!”

Roku’s director of content distribution, Ingo Reese, added: “Our aim is to provide our users with the best possible content line-up and easy access to the shows they love. With UKTV Play launching on Roku streaming players, we add another great option to our free-to-watch offering with top-notch content.”

The UKTV Play app offers shows from UKTV’s Dave, Yesterday, Really and Drama channels, including UKTV Originals and thousands of hours of content from the UKTV archive.