Vimeo rolls out social distribution tools

Vimeo has announced two social distribution tools that are designed to help content creators grow and expand their audience.

Simulcast lets users simultaneously stream live events from the Vimeo platform to multiple destinations including Facebook, YouTube, Twitch and Periscope.

Publish to Social allows creators to natively publish their videos to Facebook and YouTube with one click.

“We are committed to helping creators succeed anywhere – on and off Vimeo,” said Anjali Sud, CEO of Vimeo.

“As ad-supported platforms become increasingly walled off to keep content on their sites, we are building new ways to be an agnostic distribution hub, so creators don’t have to choose.”

“Our new social distribution tools will give Vimeo creators a wider audience, deeper engagement, and a fundamentally simplified distribution process.”

Both new features are available to members of specific paid Vimeo plans and the company said that more social platforms will be added in the coming months.

Read our recent interview with Anjali Sud by clicking here.

Tags: social, Vimeo

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