Amazon India strikes exclusive deal with Lionsgate

Nashville

Amazon India has secured a raft of exclusive TV and movie content after inking a programming deal with Lionsgate.

The streaming service will features from get the independent US studio including La La Land and series including Nashville for its Prime SVOD service.

Other titles that will come to Prime as part of the deal include the Twilight saga, Deepwater Horizon and The Divergent Series: Allegiant and upcoming 2017 releases Power Rangers and The Shack.

The agreement gives Amazon exclusive rights locally and the content covered in the deal will not be on pay TV in India.

Other TV shows covered include The Royals and Graves as well as classic series such as Mad Men and Anger Management.

Morris Street Advisors represents Lionsgate in India and negotiated and closed the deal with Amazon. 

“It is awesome that Lionsgate has partnered with Amazon Prime Video to bring its original, daring and highly acclaimed content to Indian customers.” said Nitesh Kripalani, director and country Head, Amazon Prime Video India.

“Their prestigious and prolific library of motion picture and television titles is sure to produce sizable viewership for us.”

Lionsgate president of worldwide television & digital distribution Jim Packer added: “We’re very pleased to partner with Amazon as they continue to transform the face of entertainment in India and bring our premium film and television content to their viewers.”

Amazon India has been stocking up with local programming for its streaming offering. The Lionsgate content marks a move to bulk up its line-up of US blockbusters and series.