Twitter app for Android TV goes live

Twitter_Android_TV_appTwitter is expanding its video reach with the launch of a Twitter app for Android TV.

The app, which is live now on the Google Play store, lets viewers access live-streamed video that is available on the social network, alongside other Twitter content such as short video clips and ‘top Tweets’.

Twitter, which has made a push into premium video, launched a version of the app for Apple TV, Amazon Fire TV and Xbox One devices in September.

This came after it struck an exclusive deal with the NFL in April to deliver a live OTT stream of Thursday Night Football, and agreed a live streaming partnership with Bloomberg Media in July.

Last month, Twitter announced that it is shutting its short-form video app Vine, at the same time as it said it would cut 9% of the company’s total staff in a cost-cutting move.

On the video front, Twitter is focusing instead on live streaming and said in its quarterly letter to investors that it has signed more than a dozen live streaming video partnerships since June.

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