UK free-to-air movie channel Talking Pictures TV has agreed deals with two of the country’s local DTT channels whereby several hours of Talking Pictures TV content will be simulcast on the local services each day, starting this weekend.
The channel has struck deals with Latest TV in Brighton and Bay TV in Swansea via its media sales agency Media15.
Talking Picture TV airs classic British movies on the Freeview and Sky platforms in the UK.
Sarah Cronin-Stanley, Talking Pictures TV managing director, said: “It’s a great endorsement of the channel’s appeal that Latest and Bay TV will be including Talking Pictures TV as part of their daytime schedule. It also means we’ll now be reaching even more viewers in these key areas.”
Bill Smith, CEO of Latest TV, said: “We’re absolutely thrilled Talking Pictures TV will be giving our viewers great British films every day, including local movies like Brighton Rock and Smokescreen. Brighton was the birthplace of the UK film industry and now Talking Pictures and Latest TV are bringing brilliant movies home.”
Bay TV chairman Peter Townsend, said: “I’m delighted Talking Pictures TV is becoming part of the Bay TV programming mix, bringing our viewers classic British cinema every weekday in our matinee performance and all day at the weekend.”
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