Deutsche Telekom-owned Croatian operator T-Hrvatski Telekom provided an update on its plans to upgrade its TV offering in its first half results.
The operator plans to replace its current platform with a new converged platform currently dubbed Next TV, which it says will expand the portfolio of its MAXtv offering with additional functionality.
T-Hrvatski Telekom said the new platform had been installed and configured and that integration and software development for set-top boxes is ongoing.
The operator had 391,000 TV customers at the end of June, up 1.1%. TV ARPU grew by 1.3% year-on-year in the first half to HRK82, outperforming ARPU for broadband retail services, which declined by 2.6% to HRK122.
The company attributed the TV ARPU growth to service and programme improvements, and the promotion of SVoD service Pickbox as part of the MAXtv IPTV offering.
T-Hrvatski Telekom said that its satellite TV base was also continuing to grow, boosted by a 50% discount offer.
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