Viaccess-Orca’s Pogrund to highlight cloud-based TV Everywhere

Jonathan Pogrund

Content security and middleware technology provider Viaccess-Orca’s EMEA director of sales Jonathan Pogrund will use his presence at ANGA COM to highlight Viaccess-Orca’s ability to support cloud-based delivery of TV Everywhere.

Pogrund will participate in a technology panel to explain how a cloud platform as a service (PaaS) approach helps pay TV operators and content providers stay competitive in today’s evolving industry by enabling them to launch new services and business models for a wide range of end-devices with speed and cost efficiency, according to Viaccess-Orca.

The technology panel will be moderated by Guy Bisson, Research Director at Ampere Analysis and will take place in Room B on Thursday June 9 at 14:45.

During the session, Pogrund will provide an overview of the lessons learned using cloud for TV Everywhere services, based on the launch of Viaccess-Orca’s new Voyage – TV Everywhere as a Service (TVaaS). The session will explore the benefits, challenges, and approaches of relying on the cloud for OTT multiscreen delivery, highlighting monetisation opportunities and operational efficiencies that can be achieved with a cloud-based TV PaaS, according to the company. An outline of a simplified operational workflow that allows operators to manage, publish, personalise, and monetise content securely on multiple devices will also be provided.