Ericsson joins as a preferred global partner for the Innovation Lab, which brings together 20th Century Fox and technology companies to work towards “enhancing the viewing experience of content on all the consumer’s devices” – including looking at the potential of the connected car and home.
“Ericsson is one of the most progressive and largest mobile companies in the world, making them the perfect partner to realise the possibilities of the Fox Innovation Lab. We are constantly investigating and advancing strategies that leverage new technologies to take the movie experience beyond one screen, and Ericsson’s involvement will further our ability to deliver on this vision,” said Danny Kaye, executive vice president, global research and tech strategy, Twentieth Century Fox Home Entertainment and managing director, Fox Innovation Lab.
Per Borgklint, senior vice president and head of business unit support solutions at Ericsson said: “Our end goal at Ericsson is to delight the TV consumer every day. 20th Century Fox shares our commitment to making this happen, placing the consumer at the heart of the ecosystem and ensuring that their expectations are met and exceeded.”
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