Sports channel ESPN has named Sam Coleman, former head of client sales for Guardian News and Media, as its new UK sales director.
Coleman will be responsible for leading the company’s UK team servicing ESPN’s digital portfolio including ESPN.co.uk, ESPNcricinfo and ESPN FC. He will be based at the sport content company’s offices in London and report to EMEA Group director of advertising sales, Alan Fagan.
“I am delighted that Sam has joined the UK team. We have seen significant growth over the last 24 months, and I look forward to working with Sam to further build our position in the market at this exciting time,” said Fagan.