Amazon Prime members doubled their total viewing hours of Prime Video titles over the Christmas season compared to 2014, according to the e-retailer.
Amazon said that its original series, The Man in the High Castle, led the way as the “most watched TV season ever on Prime Video”.
It claimed the series was the most watched TV season on Prime Video this holiday season by a factor of 4.5, while a “record number” of movies were also watched on Prime Video in 2015.
The most popular movie watched on Prime Video over the holiday period was The Hunger Games: Mockingjay Part 1, while the most popular movie watched on Prime Video on Christmas was Interstellar.
In terms of device sales, Amazon’s new Fire tablet was the top-selling product on Amazon.com this holiday season, while the Amazon Fire TV Stick was the third-best selling item.
“This was another great holiday season to be a Prime member, and we welcomed three million new members in the third week of December alone,” said Amazon CEO Jeff Bezos.
“Over 200 million more items shipped for free with Prime this holiday, and members doubled their viewing hours of Prime Video compared to last year with the Amazon Original Series The Man in the High Castle leading the way as the most watched TV season ever on Prime Video.”
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