Liberty Global-owned Dutch cable operator Ziggo is to launch a new sports channel, Ziggo Sport, on November 12. The channel will focus on major sporting events and will feature a weekly talke-show, Peptalk, and sports-related films and documentaries.
The channel will offer what Ziggo describes as a broad range of international and national sports, including football, motor racing, tennis, golf, basketball, hockey, rugby, volleyball and athletics.
Baptiest Coopmans, CEO of Ziggo, said that the launch of the channel had been made possible by the merger of UPC and Ziggo to create a single cable operator with national coverage.
Thje new channel will air as channel 14 on the Ziggo EPG.
Ziggo Sport will be a free-to-air channel, complementing premium service Ziggo Sport Totaal, which replaces the former Sport1. The premium offering comprises six channels – Ziggo Sport Select, Ziggo Sport Voetbal, Ziggo Sport Golf and Ziggo Sport Racing.
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