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German cable subs moving to digital

TNS Infratest reportThree quarters of German cable homes now take digital TV services, according to research by TNS Infratest.

According to the latest report, 72.5% of German cable homes now take digital services, up 15.2% year-on-year, with 1.7 million households making the switch from analogue over that period.

Cable distribution accounts for 46.1% of German TV homes, according to the report.

The main drivers for switching to digital were demand for HD services, up 16.9% in the course of the year, the proliferation of internet-connected TV sets, up 25.6% year-on-year and the increasing use of on-demand services, up 18.3%.

TNS Infratest surveyed 6,484 people across Germany between May 4 and July 15.