Icflix teams up with Groupon to target MENA subscribers

Middle East streaming platform Icflix has teamed up with Groupon UAE to launch a number of promotional initiatives to drive takep-up of the service.

Groupon subscribers purchasing six-month or one-year subscriptions will be rewarded to savings worth up to 37%, according to Icflix.

“We are always thinking of ways to reward our customers. This will give new customers the chance to experience the service with the added benefit of enjoying movies, TV shows, cartoons and documentaries where ever they are.” said Mohammed Amine Lalami, head of business development, Icflix.