CNN is to launch a localised digital and mobile version of its service for Greece in partnership with DPG Digital Media.
The venture will bring CNN.gr, a localised digital and mobile version of CNN to the Greek people. CNN.gr’s remit will be to deliver local and national content from Greek digital network DPG Digital Media,, while also covering big international stories and world events through CNN’s reporting and affiliate network.
“As the world’s global news leader, our ambition is to continue to develop the CNN brand and our unparalleled quality of journalism in key markets where there is both a gap and clear appetite for what we do best,” said Rani R. Raad, Chief Commercial Officer, CNN International. “From branded channels and content syndication through our affiliates to high-profile marketing and engagement initiatives, CNN is connecting with more consumers worldwide in a multitude of ways than ever before. In an increasingly digital world, I’m delighted to welcome CNN.gr as a standalone digital CNN-branded news service, launched with a valued partner.”
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