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Endemol Shine strikes programming deal with Vubiquity

Peaky Blinders

Peaky Blinders

Endemol Shine International has licensed a package of programming to Vubiquity, the technology company behind the FilmFlex service in the UK and several SVOD services in emerging markets.

Vubiquity licenses content and provides a white label solution for would-be SVOD players.

It has acquired several ESI titles including Peaky Blinders and The Fall for a large part of the Middle East, parts of the CEE region and several English-speaking countries in Africa.

The shows will be on the Vubiquity platform from June.

ESI boss Cathy Payne: “Peaky Blinders and The Fall are critically acclaimed drama series’ that I am sure the Vubiquity audience will love.”

Vubiquity provides its white label SVOD product to Cellcom in Israel (Cellcom TV) among others.

It also licenses and manages content for digital services including OTE TV Club in Greece, SBB Video Klub in Serbia and MTN FrontRow Club in South Africa.