Digitaltveurope.com

International news channel Euronews has struck a deal with Ukrainian broadcaster Inter Media Group to develop and strengthen the Ukrainian version of Euronews.

The agreement, which includes technical and content exchange, was approved by the Euronews Supervisory Board in Paris and has been officially signed at the beginning of March, making the Inter Media Group an exclusive strategic partner of Euronews in Ukraine.

Under the agreement, the Ukrainian Euronews team will be based in Lyon and Kyiv. This team will produce a 24/7 Ukrainian version of Euronews, broadcast worldwide, as well as expanded content aimed at the Ukrainian market. The local development plan includes the additional hiring of journalists and audio-visual professionals in Kiev.

Anna Bezliudna, head of Inter Media Group, said, “For us the partnership with Euronews is very promising, especially in light of the current social and political situation. It is extremely important to make concrete steps which will help form a real picture of the European way of living, enabling our citizens to obtain timely information from Europe in their own language.”

Michael Peters, Euronews CEO, said, “We are very excited to partner with the number one media group in Ukraine. There is a double benefit as this partnership will strengthen the presence and visibility of Euronews in Ukraine, but also the presence and visibility of Ukraine in the rest of the world.”