Digital boss Heaf (pictured) has left the commercial arm of the UK pubcaster, sparking a rejig of the division he was running. His role will not be replaced.
BBC Worldwide said it remains committed to its digital strategy in the wake of the departure of Heaf. His role will not be replaced and his seven-strong team will all report into different departmental managers at Worldwide.
The changes will see BBC.com content boss Matthew Littleford will report to chief content officer Helen Jackson, digital commercial director Simon Danker to Marcus Arthur, president, BBC Worldwide UK and ANZ.
Heaf is exiting Worldwide after four years to become senior VP, digital commerce, at fashion brand Burberry.
A Worldwide spokesman said the organisation remains committed to digital following the internal changes. “Digital is as important, if not more so, than it has been in the past,” she said. “BBC Worldwide is not moving away from its digital strategy.”
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20 April 2018 @ 15:43:36 UTC