Second-screen TV service Viggle has acquired Dijit Media, the firm behind personalised TV programming guide NextGuide.
The deal, which was closed for undisclosed terms, will see Viggle integrate Dijit Meida’s services – including the NextGuide’s Reminder Button, which can be embedded into any website, letting viewers track and set reminders via email, text message or app push notifications for the shows they plan to watch.
As well as reminders, NextGuide also offers a personalised TV guide, drawing listings from TV networks, as well as streaming services like Hulu Plus and iTunes. Its Universal Remote function also lets users control their DVR from anywhere.
“We’ve had incredible growth and success since our launch and we’re excited to join with another company that shares our goals – to create a holistic marketing platform for brands and networks, while giving our users content and tools they need to take control of their daily entertainment choices,” said Dijit Media CEO Jeremy Toeman.
The deal is the latest example of consolidation in the second screen space. In November i.TV bought GetGlue, which it said this week it is rebranding to tvtag. Yahoo! also this week said it is closing its IntoNow service.
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