Norwegian cable operator GET has added Trace Sport Stars to its programming line-up.
The sports lifestyle channel will be available as part of GET’s Family package but will also be available to the operator’s Start subscribers as an ‘opt-in’ channel.
Laurent Dumeau, CEO, Trace Sport Stars and senior vice-president, global distribution at Trace TV, said: “Trace Sport Stars has made exceptional growth in a highly competitive pay TV market over the past year. After successful launches in Europe, Asia and Latin America, we are continuing our expansion in the Nordic region, making Trace Sport Stars one of the fastest acquired channels in the world. We are delighted to be expanding our footprint in Norway with one of the country’s major digital TV and broadband operators.”