Fox International Channels (FIC) is due to launch a second sports network in Italy, four months after it rolled out the Fox Sports channel in the country.
Fox Sports 2 will be available exclusively to Sky Italia’s Sport Package subscribers starting December 20.
The network will heavily feature Amercian sports, including NFL football and Euroleague basketball. By contrast, the existing Fox Sports channel is focused on European and international football matches.
“The launch of Fox Sports 2 in Italy follows FIC’s ongoing sports expansion strategy, which over the past two years has rapidly swelled the brand’s footprint from 17 million households outside of the United States to over 71 million subscribers presently,” the firm said.
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