Fox International Channels (FIC) has secured the exclusive broadcast rights to the Euroleague Basketball tournament for multiple countries in Europe and non-exclusive rights for sub-Saharan Africa.
FIC will initially air the basketball tournament in Italy and Poland, exclusively broadcasting games of teams including Montepaschi Siena and EA7 Emporio Armani Milan in Italy and Stelmet Zielona Góra in Poland.
In sub-Saharan Africa FIC will air at last one game a week on its new acquisition Setanta Africa.
Separately, UK-based digital sports media company Perform has struck a deal with basketball federation FIBA to provide a live streaming destination for global basketball. Livebasketball.tv unites the former FIBA Zone and Euroleague.TV platforms, providing coverage of over 300 games from the 2013 national teams’ calendar including the recent 2013 FIBA Asia, FIBA Americas, AfroBasket and EuroBasket Championships and the upcoming Euroleague season.
The platform, which is available on desktop, tablets and mobile devices, was launched in June 2013 ahead of the FIBA Continental Championship season.
Simon Denyer, joint CEO at Perform said: “Having previously operated separate FIBA and FIBA Zone TV and Euroleague TV platforms, alongside other channels from smaller leagues, the new agreement brings this content together on one portal to become the ultimate destination for global basketball fans. We are looking forward to building upon our successful coverage of the summer FIBA and FIBA Zone Championships on Livebasketball.TV to provide subscribers with the value and quality that they crave.”
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