Second screen TV service Zeebox said that its recently-introduced TV chat-room function has surpassed one million minutes of engagement by users in the last 60 days.
The firm said the figure was the equivalent of two years-worth of engagement by fans since the introduction in July of Zeebox TV Rooms – a feature that lets TV fans communicate to each other in virtual chatrooms, based around specific shows, characters and themes.
To help promote the service, Zeebox last month ran a competition to encourage viewers to build their own TV Rooms for the chance to win daily prizes and a grand prize of US$10,000. Zeebox said that one of its media partners, Telemundo Media, pulled in 8,000 members for a room dedicated to its new series La Voz Kids, with fans posting more than 2,000 comments to the room.
Entertainment to dominate 13.5 billion-strong smart home market by 2025 digitaltveurope.com/2020/11/24/ent… https://t.co/xvB7iY9NFk
24 November 2020 @ 14:00:02 UTC