Ericsson will demo its new high performance compression platform the AVP 4000 at ANGA COM.
Initially launched at NAB earlier this year, the AVP 4000 is designed to offer efficiency and flexibility in the delivery of TV services by addressing multiple applications, regardless of codec, resolution or network.
It is powered by Ericsson’s first professional video chip, which combines 20 years of compression algorithms development and a software programmable platform to respond to the needs of the cable market, Ericsson said.
The AVP 4000 offers the highest performance MPEG-2 SD and HD encoding and can be upgraded to support MPEG-4 SD/HD, up to 4:2:2 10-bit, and JPEG 2000.
“In a multi-screen TV world, MSOs need to respond to the changes in consumer demand by providing new and better services, faster than ever before,” said Ericsson.
“Competition has increased from both traditional TV service providers and new entrants, often utilising their high-speed data networks. The main challenge for cable operators is to differentiate their services and increase multi-screen reach within the bandwidth constraints of their existing infrastructure.”
Ericsson will also use ANGA to present its single-platform Media Delivery Network, multi-screen user interfaces for TV Anywhere experiences and will offer live demos of MPEG-DASH adaptive streaming and Ultra High Definition TV.
Ericsson will exhibit at ANGA COM at stand V.11, Hall 10.1.
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