Video search engine Blinkx has teamed up with internet short film and documentary provider KoldCast TV to deliver the latter’s content to Blinkx users.
KoldCast’s range of over 225 original series include Stuck: The Chronicles of David Rea, Hipsterhood, Malice, Clutch, Ruby Skye P.I. and The Marriage Counselor.
Using its AdHoc platform, Blinkx will place contextually relevant advertising against these videos and share resulting revenue with KoldCast TV.
“As consumers turn more frequently to the Web for their video entertainment, there is a growing demand for high-quality, TV-style content,” said Julia Blystone, chief marketing officer, Blinkx. “Through this partnership with KoldCast TV we are able to provide our audience, which has come to expect professional level entertainment, with fantastic original programming to watch whenever and wherever they choose.”
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