Sol Musica, the Iberian music channel, has launched its own YouTube channel. The linear channel has been running for fifteen years and the YouTube service rolled out this week.
Exclusive content from Sol Musica will be uploaded to the online channel and at launch it had 400 concerts and 1,500 interviews with music stars including Nelly Furtado and Juanes.
Sol Musica is run by Chellomedia’s Madrid based business, Chello Multicanal. Chellomedia is the content arm of Liberty Global.
Eduardo Zulueta, managing director of Chello Multicanal said: “YouTube is the world’s number one music platform, and we realised that the amazing musical heritage Sol Música has accumulated over its fifteen-year history should be present on this universal video-sharing platform.”