Viasat signs first-run movie deal with NBC Universal

Pan regional pay TV broadcaster Viasat has struck a volume deal with Hollywood studio NBC Universal for first run and library movies including Snow White and The Huntsman and Ted.

The Modern Times Group-owned pay operator has inked a multi-year licensing agreement with the studio for the pay rights in Russia, Ukraine and the other CIS countries.

Movies including The Bourne Legacy, The Lorax, Safe House, Inside Man and The Interpreter will be available on MTG’s TV1000 Premium HD and TV1000 Megahit HD movie channels as well as available via its subscription video-on-demand service Viaplay in Russia.

Irina Gofman, executive vice-president of Russia and CIS and pay TV emerging markets for Viasat Broadcasting, said: “NBC Universal has a great track record of outstanding movies and franchises. We now have multi-year movie licence agreements with four out of the big six Hollywood studios for our , and our content offering on the TV1000 Premium HD and TV1000 Megahit HD movie channels, and our Viaplay SVOD service. This content offering is unrivalled in Russia, Ukraine and the CIS.”

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