TV4 launches companion app for Swedish Million Pound Drop

Swedish broadcaster TV4 is launching a companion screen app for the local version of The Million Pound Drop, Pengarna på bordet.

The app will enable viewers to playalong with the show and answer questions via their computer, iPhone or iPad. The app will also show how other viewers answered the questions on the show.

Frida Klevemark, web producer for the show, said that second screen was a priority area for TV4’s digital media activities.

Tags: Sweden, TV4