CNN is the most-watched international news channel in Africa, according to the latest EMS Africa survey.
The broadcaster’s monthly reach across all platforms, including TV, online and mobile devices, stood at 70.3%. It was followed by BBC World news with a 55.4% reach and Al Jazeera with a 46.7% reach. At 51.6%, CNN’s weekly TV reach also beat BBC World News (37.7%) and Al Jazeera English (30.5%).
“To reach almost a third of EMS respondents every day, far eclipsing all our rivals is an achievement we’re proud of. For CNN to grow its audience in an increasingly crowded marketplace puts a tangible marker of appreciation on our journalism. The reach of our brand in Africa has never been stronger and we thank our viewers for their loyalty,” said Tony Maddox, executive vice-president of CNN International.
.@bbcthree to return as linear channel after six-year online hiatus digitaltveurope.com/2021/03/03/bbc… https://t.co/2lfNn2ONJB
03 March 2021 @ 11:32:29 UTC
ICYMI: beIN introduces new UI, channels and subscriber packages for MENA digitaltveurope.com/2021/03/02/bei… https://t.co/IDUVHmrmlt
02 March 2021 @ 20:00:01 UTC
ICYMI: @Roku acquires Nielen’s Advanced Video Advertising business
digitaltveurope.com/2021/03/02/rok… https://t.co/98Dbx5moL2
02 March 2021 @ 19:00:01 UTC
.@Media_Kind integrate Dolby Vision digitaltveurope.com/2021/03/02/med… https://t.co/goaa9WPybn
02 March 2021 @ 18:00:02 UTC
Eleven secures rights to WTA in Portugal digitaltveurope.com/2021/03/02/ele… https://t.co/r0Wvio2noV
02 March 2021 @ 17:00:01 UTC