MTG secures key golf rights

Modern Times Group has signed a number of agreements to extend its exclusive broadcasting rights in the Nordic and Baltic countries for various golf tournaments. The new agreements are valid until the end of 2015.

Deals have been signed for the PGA European Tour, the World Golf Championships, Ryder Cup, The Open, US PGA Championship, The Asian Tour, and the women’s British Open. MTG has already secured the exclusive broadcasting rights to the PGA Tour until 2015.

MTG airs golf coverage on Viasat’s pay TV channel Viasat Golf, which is made available through the Viasat satellite platforms in Scandinavia and the Baltic countries and MTG’s third-party networks in Sweden, Norway, Denmark and Finland, as well as through the Viaplay online service in Sweden, Norway, Denmark and Finland.

Hans-Holger Albrecht, president and CEO of MTG, said: “We are delighted to be able to extend our exclusive broadcasting rights to these key golf tournaments. Viasat Golf is the leading provider of golf coverage in the Nordic and Baltic regions, and we are proud to continue providing our subscribers with the very best worldwide golf coverage.”

Tags: MTG