SABC wins football, forms content board

South African public broadcaster the SABC has sealed a deal for TV rights to the national football team’s games.

The deal between the SABC and the South African Football Association took over a year to negotiate and covers the games played by the senior team and the under 23 side.

Separately, the SABC is inaugurating a Production and Content Advisory Board, which will advise the public broadcaster on local content provision as it seeks to roll out new channels as the country completes its digital switchover.