Lagardère Active snaps up online catch-up platform

French media group Lagardère Active has acquired online catch-up TV platform TV-replay.fr.

Launched in April 2009, the site directs users to content from various broadcasters, including TF1, Canal Plus and Eurosport. The service has increased its audience share by almost 70% in 12 months and had nearly 1.7 million users in November 2011. Lagardère has had an editorial and marketing agreement in place between its own online service Premiere.fr and TV-replay.fr since December.

A UK version of the site is currently in beta testing phase.

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