Broadcast services provider Red Bee Media has been selected as the sole supplier of TV and radio listings metadata for Saorview, Ireland’s free-to-air DTT service.
“Helping consumers to discover content in an increasingly crowded marketplace has never been more important for clients looking to monetise their content across platforms,” said David Padmore, director, access and editorial at Red Bee Media. “Content discovery technology lies at the core of our business, which we recently enhanced through our acquisition of software company TV Genius. The addition of Ireland’s first digital terrestrial platform as a client continues our growth in this sector under a holistic content discovery proposition”.
Saorview is Ireland’s first free DTT service and is owned and managed by RTÉ. Launched in May, it offers RTÉ One, RTÉ Two HD, TV3, TG4, RTÉ News Now, 3e, RTÉjr and RTÉ One+1.