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Bloomberg in Russian content deal
Bloomberg will supply business and financial news video and television content on foreign markets for RBC TV, the 24-hour Russian business and financial news channel.
The two companies have a signed a deal that will see Bloomberg provide original interviews, news reporting and other programming that will be translated into Russian on a daily basis for RBC TV’s use.
“RBC TV is constantly expanding its audience base which consists of decision-makers in the Russian economy that need broad-based and professional coverage of the latest trends and developments in foreign markets. In partnering with Bloomberg TV, we will provide our viewers with access to the most up-to-date and comprehensive financial information and news in the world’s largest markets,” said RBC CEO German Kaplun.