SeaChange launches new version of ad platform


Interactive TV specialist SeaChange International has launched a new version of its advanced advertising platform.

SeaChange says that its Infusion platform can enable service provider to manage centralized ad operations and scale to 150,000 insertable channels. The SCTE-130 standards-compatible Infusion builds on SeaChange’s existing Spot ad insertion product, enabling service providers to build ad libraries that can scale to over five million assets delivered from one advertising insertion system, according to the company.