Warner Bros launches VOD in Dubai, UAE

Warner Bros has launched its branded subscription video-on-demand service Warner TV in the United Arab Emirates (UAE).

The service will be carried on the NXT digital platform operated by US technology company Prodea, which originally developed the service in association with UAE pay TV service Du.
The service will offer over 500 TV series on demand including Friends, ER, Fringe and The Mentalist. Movie titles include Ocean’s Twelve and The Matrix trilogy.
 

“We are extremely excited to be a part of Prodea’s new entertainment platform in the UAE,” said Malcolm Dudley-Smith, executive vice-president, business management, Warner Bros International Branded Services. “Giving viewers choice, convenience and control over how and when they can watch our world class motion pictures and incredibly popular TV series is a very compelling experience.”