UK connected TV joint-venture YouView (formerly Canvas) has appointed advertising agency Adam & Eve to create through-the-line advertising and communications, while OMD has been engaged as the companys media planning and buying agency.
YouView has also hired retail and experiential marketing agency Momentum. The different companies have been tasked with coordinating YouViewÂs brand launch and rollout in mid-2011.
ICYMI: Amazon entertainment device boss Marc Whitten departs digitaltveurope.com/2021/02/26/ama… https://t.co/Odm3aNH5lo
28 February 2021 @ 19:00:00 UTC
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28 February 2021 @ 15:00:00 UTC