UPC gives free HD set-tops to new subscribers

Cable operator UPC Austria is giving free HD set-tops to new lower-tier digital subscribers as part of a promotional initiative set to run to the end of the year.

New FIT and Super FIT digital subscribers that sign up before December 31 will now receive a free HD MediaBox. Top-tier Top FIT subscribers will continue to receive a free HD DVR as part of their subscription package.

UPC Austria currently offers about 10 HD channels plus video-on-demand.

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