Kabel BW to expand and reorganise pay-TV service

German cable operator Kabel BW is planning to expand and reorganise its pay-TV offer to appeal to new groups of customers.

Using the tagline My TV, the Baden-Württemberg operator plans to offer a series of low-cost offers tailored to particular interests. The operator will offer about 40 pay-TV channels as part of My TV, and further details and prices will be made public soon.

Kabel BW also plans to increase the number of HD channels it airs to 30 by the end of the year.