Arqiva signs deal with Traffic Sports International
Broadcast services provider Arqiva has signed a multi-year deal with Traffic Sports International to deliver programming to the Americas, Europe, the Middle East and Asia.
Arqiva will deliver global distribution of Traffic Sports Internationals seven international football leagues. Â The company, the television rights holder to Latin AmericaÂs key football tournaments, will reach TV households throughout the Americas, Europe, Asia and the Middle East beginning with the August 4 transmission of the first Copa Sudamericana football match.
Originating from Brazil, each event is downlinked from satellite using ArqivaÂs Los Angeles teleport and then sent via ArqivaÂs international terrestrial fibre network to its Washington, DC teleport. Â The feeds are passed to ArqivaÂs UK Winchester teleport for distribution over Europe using the W2A satellite. From the UK, the feeds are then turned around from W2A to Telstar 10 for distribution over the Middle East and Asia. Subsequent tournaments will also be distributed to Africa via ArqivaÂs infrastructure.