BBC reports strong digital growth

The BBC has reported a record year for its digital services with more people than ever watching BBC Three, BBC Four, CBBC, CBeebies and catch-up service iPlayer.

The public broadcaster’s content division BBC Vision said BBC Three is on target to increase its share of 16-34 year olds to 4.4%. Year-on-year growth on BBC Three is 9%, making the channel the most watched amongst 16-34 year olds with 4.8 million tuning in each week.

Overall reach among 16-34 year olds is up across the BBC’s channels from 75% to 75.3%. BBC Four’s share is set to grow from 0.95% to 1% this year.

BBC One and BBC Two lead terrestrial peak-time viewing, delivering peak time shares of 22.9% and 8.6% respectively. CBeebies has grown its audience share from 15.4% to 16.4% and remains the most watched pre-school channel. BBC Vision said CBBC reaches more 6-12 year olds than any other children’s channel, with a 34% share.

In November, there was a record 59.6 million requests to view TV programmes on the BBC iPlayer, compared with 53.2 million in October.