ITN Source, the video content arm of news organization ITN, has
announced the creation of a digital production business called Diagonal
View. Diagonal View, a joint venture with digital entrepreneur Matt Heiman, packages quirky and obscure content from ITN Sources archive and syndicates it to a range of commercial partners including MySpace, YouTube and MSN. The service has undergone a six-month trial period, during which time it became one of the top five channels of all time on MySpace and YouTube, notching up over 40 million views in the process.
Digitaltveurope.com
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ITN Source launches digital production service
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