Mediaset to add kids premium package

Mediaset is to introduce a new addition to its pay-TV offer in December, targeting children. Premium Fantasy, aimed at boys, will include four channels: Cartoon Network, Disney Channel, Playhouse Disney and Hiro, Mediaset’s own animation channel targeted at children aged between eight and 14.

The package will be available for EUR8 per month on a standalone basis, or for EUR4 if added to Mediaset’s existing Premium Gallery or Premium Calcio offers. Gallery, Calcio and Fantasy together are available for EUR24.